Domain Registration General

What is a subdomain vs subdirectory for website structure and SEO?

Subdomain: blog.yourdomain.com — treated by Google as a partially separate entity. Subdirectory: yourdomain.com/blog — treated as part of main domain. SEO impact: links to blog.yourdomain.com build authority for the subdomain separately; links to yourdomain.com/blog build authority for the entire yourdomain.com. For most businesses: use subdirectories (yourdomain.com/blog, yourdomain.com/shop) — all content authority consolidates on main domain, stronger SEO. Use subdomains when: content is genuinely separate (store.yourdomain.com for a completely different business unit), different server infrastructure needed (api.yourdomain.com on different server), or different language versions (hi.yourdomain.com). Create subdomains in Connect Quest cPanel > Domains > Subdomains — each gets its own document root. WordPress multisite can use either structure. International SEO: subdirectories (yourdomain.com/in/) generally preferred over subdomains (in.yourdomain.com) for geo-targeting. Configure at connectquest.co.in.

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